Born into a family with a long history of wine production, João Portugal Ramos has chosen Estremoz to make his own wines, after a long career as consultant winemaker in the main wine-growing regions of Portugal. The winery was built in 1997, producing high quality wines under the brand João Portugal Ramos. This project soon became the mother wine company within the Group.
João Ramos rapidly branched out of its Alentejo base and, in 2005, the Quinta de Foz de Arouce estate in Lousã, Beira Baixa, also became part of the Group. JPR controls both the production and the distribution of the wines produced in this estate, which was owned by his father-in-law.
In 2007 starts the Duorum project with a long-term friend and fellow winemaker, José Maria Soares Franco. The Duorum Project is an encounter of the minds from two regions that have worldwide recognition for quality and personality – the Douro and the Alentejo – in a project designed specifically for the Douro.
João Ramos always had the dream of producing wine in Vinho Verde region and, in 2010, the dream came true, being the most recent project of the Group.
JPR Group is an example of a sustainable company that is economically viable producing wines of high quality, respecting the environment, people, and the future of coming generations.