Your Practical Guide to Purposeful Packaging Decisions
The Unpacking Wine Guide is your go-to resource for exploring how thoughtful packaging choices can transform the wine industry’s environmental impact. Whether you’re a producer, retailer, or an eco-conscious wine enthusiast, this +230-page guide helps navigate the complex packaging landscape with purpose and practicality.
Normal Price: 19,99€
Launch Price: 14,99€ (until 29 December, 2024)
“I think this book is such a good idea that I am prepared to break my rule of never providing forewords or blurbs. (The rule evolved because I simply don’t have time to accept all the many invitations to do so that come my way; I even refused my friend of 30 years Michael Broadbent MW).
As I know so well, the question of wine packaging is hugely important – most wine professionals realize by now, I hope, that glass bottle production and transportation are the principal contributors to wine’s carbon footprint. Yet the subject is so much more intricate and ramified than that simple and unavoidable fact.
Thank goodness the Porto Protocol team has taken the trouble to hack through the jungle to provide truly useful packaging guidance to wine producers, importers, exporters, retailers and wholesalers.”
Wine packaging is more than just a container; it’s a reflection of your brand’s values and a powerful lever for climate action. The Unpacking Wine Guide helps wine producers, industry stakeholders, and enthusiasts rethink packaging choices with an environmental lens.
Packed with real-world case studies, expert insights, and actionable tips, this guide covers every stage of wine packaging—from bottle to pallet. Collaborating with industry thought leaders like Jancis Robinson and Rowena Curlewis, this guide bridges inspiration and practicality to help you make informed decisions.
The Unpacking Wine Guide offers a comprehensive exploration of wine packaging through an environmental lens, beginning with a global overview of regulatory trends, consumer perceptions, and the roles of stakeholders shaping industry change. It also provides practical insights for decision-making. The guide outlines key factors regarding environmental impact of wine packaging, tools like the waste hierarchy, and frameworks to evaluate materials. It encourages innovative solutions and actionable steps to minimize environmental footprints while fostering a sustainable future for the wine industry.
It breaks down packaging into primary, secondary, and tertiary categories, analyzing containers, closures, labels, and inks, alongside secondary options like gift packs and protective shipping materials. It ends with a dedicated section highlighting the power of design, underscoring how thoughtful design can elevate functionality and eco-consciousness.
From glass bottles to bag-in-box solutions, uncover the environmental pros and cons of every packaging format.
Gain insights from wine producers and industry experts who’ve tackled these challenges head-on.
Actionable tips and strategies tailored to help wine producers make informed, impactful decisions.
Tables and charts make complex information simple and digestible.
Members receive complimentary access to the guide. Not a member yet? Become a member today and connect you with a global network of leaders driving climate action in the wine industry. .
This “million-dollar,” 250+ page guide will save you money, effort, and reduce your environmental footprint. We’re offering it for the symbolic price of €19.99.
Until December 29th, you can get it at a special launch price of just €14.99!
We believe in fostering education and collaboration. Please contact us via our contact form or via our email info@portoprotocol.com, to request a copy of the guide.
Should you wish to become a dissemination partner for the Unpacking Wine guide, please contact us via our contact form or via info@portoprotocol.com.
